Skip to main content

860-628-2770

Simplify Your Life in Three Easy Steps

Over the decades promises have been made of machines simplifying our lives. While it may be true that certain machines simplify particular parts of our lives, it seems we’re expected to do more with more machines. Does this overload make you long for those simpler times when you didn’t have a million things going on at once? Then next week is for you.

National Simplify Your Life Week, celebrated the first week of August, marks a time to find ways to simplify not only your personal life but your business marketing strategy as well. Try applying these steps to make an impact.

Focus. Sometimes we have a hard time deciding ways to reach potential customers so we use every media and hope something moves people to act. Take a look at what has worked in the past. Determine what customer segment you’re trying to reach and spend your efforts there instead of spreading yourself too thin.

Use a list. Now that you know what marketing methods you’re going to use, make it part of a routine. If Facebook is a daily task, get it done first thing. If you mail out a monthly newsletter make sure to get it in mail boxes monthly. The more you commit to getting some marketing done, the more prospects should turn to customers.

Less is more. Those with limited budgets tend to want to communicate as much as they can about their organization in as small of a budget as possible. Give your prospects fewer ideas to consume at one time. Reduce word counts and use graphics to make a larger impact with less.

  • Southington Chamber of Commerce

    Southington Chamber of Commerce

  • Capital Workforce

    Capital Workforce

  • St Vincent DePaul

    St Vincent DePaul

  • Mental Health Partnerships

    Mental Health Partnerships

  • 7-Angels Theatre

    Seven Angels Theatre

  • AFP Fairfield

    AFP Fairfield

  • BBGC

    Boys & Girls Club of Bristol Family Center

  • Business Women's Forum

    Business Women's Forum

  • CCCC

    Central Connecticut Chambers of Commerce

  • CCF

    Connecticut Community Foundation

  • Mattatuck Museum

  • Connecticut Public Broadcasting

  • Printing Industries of New England

  • #RecoverTogether

  • Southington High School Marching Band

  • Waterbury Regional Chamber

  • Smaller Manufacturers
    Smaller Manufacturers
  • ImmaCare

    ImmaCare

  • Mark Twain House
  • Journey Found

    Journey Found