Here you'll find answers to common questions our clients ask. Start by selecting one of the links below. If you don’t see what you need – call or contact us online.
- What type of products and services do you provide?
- How do I go about getting an estimate from you?
- Tips on file format setups
- At what resolution should I save my photos and graphics?
- What is a proof and why is it important that I look at it?
- What is the Pantone Matching System?
- Why do the printed colors look different from the colors on my screen?
- Is white considered a printing color?
- Once I submit the documents, how long will it take to finish my job?
Good question! We are a full service shop and offer a wide range of products and services. To see a full listing and description of what we can offer you, check the Products & Services area in the Customer Service Section of our website.
Well, since you are here, we would suggest you use our online estimate request form. Otherwise, the best way to ensure that we get all the information necessary to do an accurate quote is to give us a call and talk with one of our client services specialists.
Tips on file format setups
We recommend using either Quark Xpress or Adobe Indesign to create your layouts. Adobe Illustrator is best for spot-color images placed in the layout. And hi-res (300 dpi) TIF or JPG files are best for 4-color images. Please convert any RGB images to CMYK.
Many layout programs have collecting or packaging functions that will automatically collect your document, fonts, and all art including a report. When possible, it is recommended to use these functions because without any or all of these elements we will be unable to print your file.
• Enclose all screen fonts and printer fonts
• Include all placed images
• Make sure your files are set with proper bleed.
BLEED: Documents that print to the very edge of the paper must contain an additional 1/8" of image to be cut off and "bleed."
You may also save your files in PDF (Portable Document Format). With the installation of a PDF print driver on your computer, virtually any program can generate a PDF file suitable for printing. Both commercial and free PDF print drivers are available online for download from different sources.
Just be sure that your PDF is hi-res, your fonts are imbedded, and your artwork will color separate properly (CMYK or spot colors). Any bleed area should also be included on the PDF. Example: an 8.5"x11" document which bleeds on all four sides would need a PDF which is 8.75"x11.25".
At what resolution should I save my photos and graphics?
Resolution should be set to 300 dpi or higher.
Pictures and graphics pulled from the internet are often low resolution, typically 72 dpi. Avoid these graphics, as they will appear pixilated and blocky when printed.
Also note that you should save all photos in CMYK mode, not RGB mode when possible. Images saved in RGB mode may not print properly.
What is a proof and why is it important that I look at it?
In printing terms, a proof is an exact copy of your document after all modifications and printing setup processes have been completed. It is your last and best opportunity to make sure that the print job comes out the way you want. By carefully inspecting the proof, you can help us assure an accurate, flawless delivery of your print job on the first run.
What is the Pantone Matching System?
The Pantone Matching System (PMS) is a color reproduction standard in which colors all across the spectrum are each identified by a unique, independent number. The use of PMS allows us to precisely match colors and maintain color consistency throughout the printing process.
Why do the printed colors look different from the colors on my screen?
In short, printers and monitors produce colors in different ways.
Monitors use the RGB (red, green, blue) color model, which usually supports a wider spectrum of colors. Printers use the CMYK (cyan, magenta, yellow, black) color model, which can reproduce most—but not all—of the colors in the RGB color model. Depending on the equipment used, CMYK generally matches 85–90% of the colors in the RGB model.
When a color is selected from the RGB model that is out of the range of the CMYK model, the application chooses what it thinks is the closest color that will match. Programs like Adobe Photoshop will allow you to choose which color will be replaced. Others may not.
Is white considered a printing color?
Not typically. Because white is the default color of paper, it is simply recognized as the absence of any ink. However, when using colored paper, white ink may be used if any text or graphic requires it.
Once I submit the documents, how long will it take to finish my job?
Simple jobs are often completed within a few days. Some jobs, however, may take longer to complete depending on their complexity and size. We always strive to provide an accurate estimate of the turnaround time for each job we do. And we’ll always work with you to find ways to complete your project when you need it.